Our meticulous strategies and planning for media deployment are neatly presented to clients in our
yearly Media Brief. This document is published collaboratively with our clients, streamlining client provided information along with our own body of work. We document future goals, enhance media modeling techniques, present research findings, evaluate past strategies, and monitor competitor and market conditions.
While our experiences have provided equations and data structures to guide us from project to project, each analytics model is built from
the ground up to address the depth and diversity in client media goals. Each media plan presents the opportunity to measure from a different angle. Our success in analytics is credited towards our ability to stay ahead of the changing curve.